On the Road with Coachella Valley Art Scene

On Nov. 1st and 7th, DATA Digital Imaging and Storytelling teamed up with the Coachella Valley Art Scene to provide students an opportunity to shoot photo and video at the 111 Music Festival and Street, a free celebration of art, music, food, and fashion.

The 111 Music Festival was a unique experience with 7 bands playing on Sunline Transit Agency buses along Hwy 111 from Palm Springs to Indio. The public was able to pay the normal bus fare to hop on and catch local musicians jamming in an extremely intimate (and mobile) venue.

Street was held on the top level parking garage of the Westfield Mall, Palm Desert and offered local artists, musicians, and sub-culturistas an open air marquee for all things creative and street-culture based.

Both events connected DATA students to local art and culture while giving them professional learning experiences unique to the Coachella Valley.

A HUGE thanks to the 

Coachella Valley Art Scene

for making this happen!